Our Key Marketing Focus
The four major services we offer our clients to impact their marketing results are:
1. Lead Generation 2. Search Engine Optimization 3. Google AdWords 4. Website Design
To execute a custom game plan for you, we employ a variety of strategies to deliver our services:
Strategies We Use For Your Online Force
Video Marketing
Video marketing is a very powerful tool and inexpensive for the returns that it brings. Using video complements and enhances all other marketing. It also gives life to your website and creates a better user experience. YouTube is now the number two search marketing platform second only to Google itself.
Article Writing
Having trouble keeping up to article writing needs? Or wondering how to use it for creating traffic and sales? Words have been used for thousands of years to communicate, inform, educate and move people to action. We will show you how to use articles and other written communication to become a marketing life force for you.
Online Advertising
Search marketing using Pay per Click (PPC) is another way to start getting traffic and sales through the internet. The three major programs are Google AdWords, Bing Ads and Yahoo Ads. It is important to create your ad campaign properly so you can maximize results and return on investment. We can manage the entire process for you.
Analytics
It is important to track results of marketing and sales programs. We will set up and provide results tracking so you can see the effects of the marketing campaign as you move toward your goals. You can then monitor stats according to multiple viewing platforms. You can also test changes in marketing and identify your traffic sources.
Email Marketing
Another strategy that we can help you employ is email marketing. This will help you have greater and long term results with the traffic that is generated for you. We will create a marketing system to capture leads and create lists. You will be able to communicate better with your customers and prospects, as well as offer promotions.
Social Media
It is important for organizations to leverage the power of social media for increased sales, profits, customer retention and Reputation Management. We will create social media pages and marketing for Facebook, Google+, Twitter, LinkedIn, Pinterest and more. SEO combined with Social Media is very powerful.
The key though is to start with the fundamentals. That is to have a system and structure to create traffic and then to convert the traffic to customers or members. Then make plans to have a follow up system for the traffic and sales from online traffic.
The above platforms can be used in different ways. Your organization may be best suited by having website work done and just SEO, or maybe website and PPC advertising, or lead generation work. Some will start with one and then add the other services depending on particular circumstances. Whatever the case, we don’t take a cookie-cutter approach – we take the time to get to know you and your organization so we can tailor a fit for your goals, budget and needs.
Effective SEO work takes time to develop as there are many tasks involved and it takes time for some of the results of particular activities to show because of the nature of the search engines and how they index websites and content. But once the results start kicking in, a good structure is built that can produce ongoing profitable results. Although some results may even show in the first week or two with ranking improvements for keywords, sometimes the process will take one to three months and even longer if the keywords are very competitive. Because of this, it may make sense to start with a good online advertising strategy such as with Google AdWords and other processes that we can design and manage for your organization. This can be done while the SEO work is being developed.
Why We Offer the Services We Do
You have come to this site by one or more of many marketing methods. We will use the same and more to get traffic to your website.
We combine our knowledge of internal complex processes of operations, sales and marketing gained from our business experience, with our technical abilities to bring the prospects online and then convert them to customers. Most online marketing firms don’t have this type of experience to do this and only focus on what they are paid to do – to get traffic to websites.
OMF was founded after seeing organizations thriving from using the internet to sell products and services. The interesting thing is that some companies with mediocre products are excelling because of good internet marketing while some others with superior products and services are dying. This is because they do not have a good understanding of how to tap into that powerful internet force.
You will see in our first meeting face to face or online that we are serious about your organization achieving its goals through us helping you with our online marketing passion and expertise. You will soon have a good feel of what we can do for you and how the process will work.
